Ever wondered if the government has an impact on the supplement and sports nutrition industry? They sure do, and in a big way. Every year, members of the National Products Association (NPA) come together at The Big Natural Conference in Washington, D.C., to discuss critical issues surrounding dietary supplements. Members serve as a voice for consumers, retailers, and companies alike, weighing in on legislation that can greatly influence the sourcing, manufacturing, and accessibility of the supplements you see on shelves.

This year, 4x Games champion and reigning Fittest Man on Earth Mat Fraser will serve as a panelist at The Big Natural on behalf of Cellucor® and XTEND®. Fraser will share his personal experience with supplementation, the products he uses, and how dietary supplements impact his performance. He will answer questions about the importance of sport certifications, what he looks for in a supplement, and buzzed-about ingredients in the performance arena.    

We’re honored and excited for Mat to represent our brands at the conference, and we encourage our fans to learn more about The Big Natural here.

Stay tuned for content following the event!

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